# Marketing the Bar

> All the important marketing news related to the legal world. No practice area too big or small.

Authored by **Angus**. Over two decades of marketing work, deeply rooted in legal and telecommunications.

## Posts

- [What Law Firms Need to Know About Recent Google Updates](https://marketingthebar.com/posts/what-law-firms-need-to-know-about-recent-google-updates): Core updates in March and May confirm persistent focus on content quality and increased concentration on user intent.
- [Attorney (not firm) Websites as Legal Newsrooms](https://marketingthebar.com/posts/a-newsroom-mindset-for-attorneys): Relationships begin long before a legal matter arises. A newsroom mindset helps individual attorneys stay visible.

## Notes

- [If AI is becoming the first stop when people look for an attorney, a…](https://marketingthebar.com/notes/ed641b73-8a0c-48c9-9c92-4e2bed912da4)
- [AI search may be citing your law firm’s content without ever mentioning the…](https://marketingthebar.com/notes/60110157-3e4b-419c-9943-a75813c2c3ed)
- [“The individuals building direct audiences are not doing it as a branding…](https://marketingthebar.com/notes/346682db-34fc-4106-a5ae-04d6789005d0)
- [SEO success is no longer just about rankings, it’s about becoming a source AI…](https://marketingthebar.com/notes/4bdc5267-3fdf-40b0-bd2f-bfdc378d9cd8)
- [As LinkedIn remains a critical platform for professional networking and…](https://marketingthebar.com/notes/5950a49e-2244-459f-b232-4d01b7288b4e)
- [Good breakdown of how law firms can use ChatGPT Ads to show up in…](https://marketingthebar.com/notes/89a30df4-90e0-4dde-94a7-eed633fc29b5)
- [I posted about core updates last week. Now there’s spam update news.](https://marketingthebar.com/notes/c20cf288-ddea-42bb-ab26-6e512226fefb)
- [New Post: What Law Firms Need to Know About Recent Google Updates…](https://marketingthebar.com/notes/283c3e43-d790-4c3a-b7ef-881effcc075c)
- [Great article about how law firms are contributing to the ai slop loop and the…](https://marketingthebar.com/notes/46c0c8e5-de0c-4e09-85b9-e4c68da9cc9b)
- [New post: Attorney (not firm) Websites as Legal Newsrooms…](https://marketingthebar.com/notes/baf31a6b-63a4-45d5-9142-a2d8b369afcf)

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